By Ramon Garcia
Day by day
it is tougher for non-profit agencies to spend money on online outreach and donor
development. Here are some amazing tools
that ensure your success in engaging people and converting them in your long
term supporters. These tools will help in development content for those tough
issues you deal with everyday.
Mailchimp
It is an
easy-to-use auto-responder service for list building. This tool is free up until
500 people.
Google Keyword Planner
This tool
gives you the most comprehensive details of what keywords are being searched
for in your particular category.
Google Trends
It keeps you
up to date on what people are talking about online.
Blog Topic Generator
It provides
you with ideas about what you can post on your blog according to your niche.
Hootsuite
This tool
helps organize all your posts to social media, and also see what other are
doing.
Klout
It helps you
find the influencers in your targeted markets.
Tweriod
This tool
tells you the best time of the day to maximize reach of your twits.
Conversation Score
A tool that
measures the performance of your Facebook page.
LikeAlyzer
A tool that
analyzed your Facebook page and gives recommendations for your next content.
BuzzSumo
A great tool
that gives you topics on the content that most pertain to what your audience
wants to hear.
Mention
Excellent
for looking at the people who are talking about you.
Uberflip
Helps you
design a meaningful call to action that is specific to your content.
Ducksboard
An excellent
tool that analyzes the performance for everything you are doing online.
Use this
tools responsibly. You may create meaningful content for your social medial
that will increase engagement in your cause.
Source: Michael Richards, 2014, Social Media: Dominating Strategies For Social Media Marketing with Twitter, Facebook, Youtube, LinkedIn and Instagram. Second Edition
gracias Ramon.....such great information!!! :)
ReplyDeleteNo problem, I hope you can use these to your advantage.
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